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Category Archives: Corporate Imaging

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Corporate imaging - getting started

Corporate imaging – getting started

Corporate imaging – getting started

So how do we start getting your company onto the ladder leading towards gaining a corporate identity or achieving a corporate image? Well, we incorporate your ideas and designs into a ‘style-sheet’ and apply it to the website that we are building for you. It means that things like fonts, colour schemes and layout can be managed dynamically and helps to deliver your message more consistently. We then carefully look at your companies interaction with the customer and ensure that your forms, news-letters and down-loadable material all enforce that very same message.

Corporate imaging - getting started

We will advise you every step of the way armed with years of experience. One such example may be the use of a particular font or colour – although the one you have chosen is great … it may not be installed on client machines as standard and will probably, in a lot of cases, be replaced with a less effective alternative. In this instance, we will point this out and advise a different solution. This is a simple example agreed, but can make a big difference to your chances of success if over-looked.


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Creating a corporate image begins with your website

Creating a corporate image begins with your website

Creating a corporate image begins with your website

Lets make it clear, the world of corporate imaging is massive and we are not experts in the peripheral arenas such as branded goods or tradeshow marketing, both of which are part of the bigger picture … but we can get your website, your forms your newsletters all singing in unison and from the same song-sheet. This, after all, is likely to be where your first contact with the customer occurs and it is important that the process begins here.

Creating a corporate image begins with your website

Once you get your company associated with a given product or service – the marketing benefits associated with your new corporate identity become real and once capitalised upon could transform your business overnight. Two letters, the letter ‘F’ and ‘B’ placed together in a certain font and in a certain colour takes on a completely different meaning – corporate imaging is without doubt something that you should be taking into account when considering launching your new website. Saxon Websites™ has the experience and can get you on track from the very onset of your journey to the top of the tree.